About Us

At CNH, we're driven by a clear purpose: we serve and advance the people who feed and build a growing world.

As a global leader in agriculture and construction, we create the equipment, technology, and solutions that help our customers work more productively and sustainably. Our success starts with our people, and we foster a collaborative culture where innovation thrives and every employee has the opportunity to grow.

Grow a Career. Build a Future.

If you're ready to make an impact and build a career with purpose, there's a place for you at CNH.

Job Purpose

The Global Seeder Product Specialist plays a key role in shaping the future of seeding equipment by translating customer, dealer, market, and competitive insights into product strategies and technical requirements. In this role, you will partner closely with the Core Platform Team, Global Product Manager(s), Engineering, Regional Marketing Teams, Dealers, and Customers to define product needs, support product development priorities, and ensure current products continue to meet customer expectations.

Key Responsibilities

• Why this role is exciting:

  • Influence products that directly support farmers, dealers, and agricultural productivity.
  • Collaborate with global teams across product management, engineering, marketing, and regional commercial organizations.
  • Use customer insights, competitive intelligence, and market trends to help shape product strategy and future innovation.
  • Gain broad exposure to product development, product offering strategy, benchmarking, and business growth initiatives.

  
  Responsibilities Include:

  • Monitor key global market activities (customer feedback, competitive products and practices, industry trends, etc.) to use as input into the product line strategies, customer requirements and product definitions for assigned products.
  • Track the market and financial performance of both new and current products including cost, margins, quality and customer satisfaction to confirm the correct project priorities and product specifications to execute brand strategies.
  • Develop clear, detailed product definitions and product requirement documents that reflect brand strategies, customer expectations, and market needs.
  • Translate product requirement & customer needs information into technical requirement documents that help guide engineering teams toward the right product solutions and features.              
  • Build strong relationships with regional marketing teams, dealers, and customers to understand global market needs, gather competitive intelligence, and support business expansion through customer visits, focus groups, customer clinics, and related research activities including CDPD.
  • Develop customer research surveys, prepare questionnaires, analyze feedback, and report insights to the Platform team to support informed product decisions.
  • Develop and maintain a benchmarking strategy and plan that ensures we are meeting our competitive position goals for new and current products.
  • Support Core Platform Team and Global Product Managers by gathering and organizing information for program milestone reviews, option, pricing, and volume inputs, and product development feasibility and priority decisions.
  • Own the Global Product Offering, DIA Kit Offering, and product configurations.  Communicate annual product changes to the markets and coordinate translation between market order systems and engineering BOMs.
  • Evaluate new product innovation ideas to determine their potential to address customer needs, support revenue growth, and increase market share.

Experience Required

• Bachelor’s Degree in a Business, Engineering, or Technical discipline.
• 8+ years of experience within the Agricultural industry, preferably seeding product field.
• 3+ years of experience working within Product Marketing, Support, or Product Development, specifically within the seeding industry, with seeding equipment or with crop production equipment. 
• Ability to travel up to 25% international and domestic during the year.

Pay Transparency

The annual salary for this role is CAD $99,000.00 - $132,000.00 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)

For roles open across multiple locations, the salary range indicated refers to the primary location. If a different location is considered, the applicable salary range will be communicated to candidates prior to the first interview.

What We Offer

We offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect.

At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including:

• Flexible work arrangements
• Savings & Retirement benefits
• Tuition reimbursement
• Parental leave
• Adoption assistance
• Fertility & Family building support
• Employee Assistance Programs 
• Charitable contribution matching and Volunteer Time Off