Marketing Coordinator

About Us

Innovation. Sustainability. Productivity. This is how we are Breaking New Ground in our mission to sustainably advance the noble work of farmers and builders everywhere. With a growing global population and increased demands on resources, our products are instrumental to feeding and sheltering the world.

From developing products that run on alternative power to productivity-enhancing precision tech, we are delivering solutions that benefit people – and they are possible thanks to people like you. If the opportunity to build your skills as part of a collaborative, global team excites you, you’re in the right place.  

Grow a Career. Build a Future!

Be part of this company at the forefront of agriculture and construction, that passionately innovates to drive customer efficiency and success. And we know innovation can’t happen without collaboration. So, everything we do at CNH Industrial is about reaching new heights as one team, always delivering for the good of our customers.

Job Purpose

The Marketing Coordinator plays a vital role in the execution of marketing strategies and campaigns, acting as the operational backbone of our marketing initiatives. Responsibilities will span a variety of tasks, requiring excellent communication, project management, and analytical skills.

Key Responsibilities

• Marketing Campaign Coordination: Writes creative briefs for marketing initiatives used to input agencies. Coordinate product launch updates w/product team for spec sheets, website details, call-outs and portal materials. Develops content strategy with agencies for updates to signage, touchscreens, digital media about products and programs. Assist in the development and implementation of marketing plans and campaigns across various channels, including digital, social media, email and print.
• Cross-functional Collaboration: Proactively develops content updates across platforms including touchscreens for tradeshows and Tomahawk facility in alignment with CASE CE brand initiatives incorporating messaging from Attachments, Parts and Capital.
• Asset Management: Project management of details on both Monday and PageProof tools to ensure projects are moving forward in a timely manner, once projects are completed ensuring correct steps are taken to wrap up and retain proper documentation of assets. Coordinate management of DAM (digital asset management) tool to ensure compliance with process guidelines and conduct quarterly reviews of assets.
• Social Media Monitoring: Prepares regular report-outs and recommendations on social activity/digital footprint by monitoring competitors and social influencers in our industry.
• Customer Center Coordinator: Manage preparation for dealer groups at Tomahawk by facilitating comms with group lead and finalizing all arrangements prior to arrival. Recommend  yearly updates/improvements to Tomahawk registration website. Manage iCapture result collection and uploads to Salesforce website post Tomahawk dealer groups.
• Budget support:  Manage purchase requisition and invoice process for marketing department vendors.
• Inventory Coordination: Support inventory management, SiteWatch tracking of company owned units for photo shoots, tradeshows, Team Rubicon and Tomahawk.
• Other related duties as assigned.

Experience Required

• Bachelor’s degree in PR, Communication, Marketing or related field
• Minimum of two years of experience in related field
• Strong proficiency with MS Office (Outlook, Word, Excel, PowerPoint, Teams, etc.)
• Experience using PageProof, Monday.com, Acquia (asset management)
• Ability to run meetings with clear objectives/agendas and task management post meeting
• Ability to work in a self-directed role with fast changing priorities across multiple disciplines
• Experience working with multiple teams/agencies across time zones

Preferred Qualifications

What We Offer

We offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect.

At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including:

• Flexible work arrangements
• Savings & Retirement benefits
• Tuition reimbursement
• Parental leave
• Adoption assistance
• Fertility & Family building support
• Employee Assistance Programs 
• Charitable contribution matching and Volunteer Time Off

EEO

US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal "Know Your Rights" poster here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here.
 

Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.

If you need reasonable accommodation with the application process, please contact us at narecruitingmailbox@cnhind.com.